Marketing Architecture | Trends in marketing modernization

Marketing Architecture | Trends in marketing modernization

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omnichannel

AI agents are marketer's new operational partners
AI-driven marketing transformation is creating a new division of labor between strategy and execution
May 11 • 
Peter Kulupka

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Marketing Architecture | Trends in marketing modernization
Marketing Architecture | Trends in marketing modernization
AI agents are marketer's new operational partners
The evolution of AI-powered B2B sales
Transforming growth in the digital era
Apr 28 • 
Peter Kulupka

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Marketing Architecture | Trends in marketing modernization
Marketing Architecture | Trends in marketing modernization
The evolution of AI-powered B2B sales
Mastering omnichannel experiences: Transforming consumer journeys
Expanding omnichannel beyond marketing to include all consumer interactions
Mar 18 • 
Peter Kulupka

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Marketing Architecture | Trends in marketing modernization
Marketing Architecture | Trends in marketing modernization
Mastering omnichannel experiences: Transforming consumer journeys
The MarTech architecture for personalization at scale
Building a technology foundation for customer-centric growth
Mar 18 • 
Peter Kulupka

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Marketing Architecture | Trends in marketing modernization
Marketing Architecture | Trends in marketing modernization
The MarTech architecture for personalization at scale
© 2025 Peter Kulupka
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