Welcome!
Thanks for stopping by and checking out the Marketing Architecture newsletter.
This newsletter is intended for marketers, agency strategists, and marketing technology practitioners looking for a trusted source of information on emerging trends in our industry.
The goal for this newsletter is to cut through the noise and provide a clear and concise analysis of the latest topics that concern marketers.
Written by an ex-McKinsey Associate Partner and Omnicom agency CTO and CEO, my goal is to quickly inform marketers regarding what trends matter and how to successfully implement them inside their organizations.
Why subscribe?
This newsletter will be published in two parts:
Free primers on key topics will be available to all subscribers to quickly bring you up to speed on the latest industry trends affecting marketers today:
AI in Marketing
Omnichannel Marketing
Commerce Media
Marketing Operating Models
In the coming months, paid subscribers will receive a monthly deep dive that provides an in-depth analysis that goes beyond the basics into the recommendations, impacts, and unlocks that marketing leaders need to know to make informed decisions.
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